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"Legend of Xiangxi"has won great popularity, major audiences are males
www.hunantv.com | 2007-12-28 | Source:Hunantv

    "Legend of Xiangxi", a splendid teleplay direted by Hunan TV about War of Resistance Against Japan, has been enjoying higher and higher audience rating after 10 days playing. According to CVSC-SOFRES MEDIA (CSM), "Legend of Xiangxi" won a CSM19 average audience rating of 1.05 during the last 10 days, accounting for 3.99%. Its accumulative audience rating is 21.13, which indicates its inclusion of  around 160 million audiences.

    From statics provided by CSM, it’s obvious that Legend of Xiangxi has gained a stable and rising audience rating since its playing on TV, which evidenced by its top share of 5.78%, audience rating of 1.4 and peak value of 1.8%. This play has maintained its high audience rating both on weekends and in weekdays even being palyed on many pronvince TVs and thus become the trump card of evening programs on Hunan TV. As requested by the audiences, Hunan TV once changed its plan of playing three series each night to only two each night, which surpurisingly made no impact on the high audience rating of this play.

     As shown by relevant statics, male and female audiences of this play are almost equal to each other in propotion, to be specific, males 48.3% and females 57.1%, and male audiences are increasing. Audiences at the age of over 55 are euivalent to 32.2% of th total, gaining a centralized degree of 161%; those of age 45 to 54 account for 21.9% with a centralized degree of 114%;those over age 45 are the core and major audiences. With the development of its fascinating plots and the coming of its attractive end, "Legend of Xiangxi" is hoped to reach another peak of audience rating.

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