Since it adopts the satellite to transmit the programs, Hunan Satellite TV strives and innovates forever. The advertisement income rises up year after year and it increases by ten times in ten years. For ten years, the advertisement incomes of Hunan Satellite TV are as follows: 92.711 million Yuan in 1997, 127.6684 million Yuan in 1998, 184.786 million Yuan in 1999, 231.773 million Yuan in 2000, 224.8816 million Yuan in 2001, 159.4014 million Yuan, 330.00 million Yuan in 2003, 503.00 million Yuan in 2004, 646.00 million Yuan in 2005,and over 1.0 billion Yuan in 2006.